Be A Business…..(Wo)Man

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In my travels (from Brooklyn to Manhattan), I’ve met some amazing people. I’ve come in contact with fashion designers, painters, singers, bloggers, bankers, etc. One may think it would be difficult for an artist to relate to people that aren’t in a related field but I like my social networks to be as well rounded as possible. And believe it or not, most of the folk I meet are like minded in the sense that we are all entrepreneurs. We all strive to be our own entity. And we all need guidance at times, so I’m going to give you some today. Well, it’s actually the guidance of a friend and business woman, Ms. Sakita Holley, but I insisted on sharing it with you all. Her article, “The 10 Rules for Building a Successful Personal Brand” is so well written, and surely a push in the direction of success. Take heed.

Rule # 1: Be Consistent

While it is okay to grow your brand through several phases it’s not okay to change your legal name 12 times in one year. Think about who you are and who you wish to become. Make sure this is a true reflection of self and not a watered down carbon copy of someone else. Consistency will lead to recognition and ultimately this is what we’re all after.

Check out the remaining rules here, and follow Ms. Holley on Twitter for your daily dosage of guidance @MissSuccess!

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