Archive for: Blueprint 3

That’s Good Business: Jay-Z’s Blueprint 3

That’s Good Business: Jay-Z’s Blueprint 3

Jay-Z . I had to start off that way because Jay is his own entity. He has taken hip-hop to a level I’m sure even he can’t believe. Jay-Z is truly a business and a business man. Mr. Carter has never been one to just release albums

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Jigga likes Stripes…

Jigga likes Stripes…

Since the alleged Blueprint 3 album cover first emerged, I dug it. The design, the all white instruments, and the three red stripes. It had impact without being overdone… essentially what the root of most graphic design is. It honestly struck me as a Kanye type cover, with it being more toward the art side than any of Jay’s previous covers that I could remember.

 

 

Earlier this week, I saw the behind the scenes video of the Rocawear campaign and Jay had on a t-shirt with the same three red-stripes on the sleeve. 

Then at the start of the leaked clips from the ‘Run this Town’ video the stripes appear again.

 

I just like the consistency in the marketing. Something like a bat signal of sorts. A statement with no words. Saying something while saying nothing at all. Branding.

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Death Of Autotune- Jay-Z

If you haven’t heard this record yet….Just listen. I’ll get in to the hype later. But for now. Just. Listen.

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Kanye talks on Blueprint 3, 50 Cent and more…

 

via: herfection

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The Jay Delay Continues…

The Jay Delay Continues…

But I guarantee you that it will be worth the wait!! The highly anticipated Blueprint 3 has yet to have an actual release date BUT it will be coming out. Jigga seems to have an affliction resembling “Senior-itis” for college students. Between procrastination and being on top of your game, you put homework to the side and just focus on having fun. And then it’s a week before graduation and you realize you’re not going anywhere until you hand in all those 25 page papers. Jay’s work is a bit more creative though, yet he still has not gotten it done. Being your own boss = The Gift and the Curse. Check out the MTV article here.

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